Saturday, 26 March 2016

YouTube Showdown: Pepsi VS Sprite

Pepsi VS Sprite

It's finally the last round between Pepsi and Sprite! In this episode, we'll check and see what's going on with their YouTube account. Since YouTube is only for videos, I would be counting the amount of videos and likes on their videos. It's the final episode between these two bad boys, let's take a look who's going to win!


PepsiSprite
Post Cycle
Once a weekThree times a week.
Content
Pepsi posts a lot of mini-episodes (Inside the Studio), behind the scenes (Camp Halftime), promotions (Empire), music videos, and commercials. Sprite posts a lot of their short stories (Sprite Refreshing Truth, Killer Queen, Watt Sopa, etc), commercials, and product placements. They also post videos with various languages!
50/50 Rule
No, they strictly post only their product.No, they only post their products.
Soda-successful Posts!
11.7M views 843 likes
2.3M views 9,076 likes
These two mini-episodes are so successful! They are both funny and very mysterious. It definitely draw the audience in as soon as the videos started!

5.5M views 92 likes
2.1M views 109 views
These two commercials are successful as they took two influential people to partake in Sprite's commercials. The comments are filled with fans and praising Sprite and the models for doing such a great job.



Finally, the winner of the last round is...


Sprite!

Sprite is definitely bringing their game! So it seems like we have a tie for this showdown, huh? Oh well, both are great brands and both handle their social media well. Until next time!
-Dianne

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