Tuesday, 8 March 2016

Social Media: Pepsi


Refresh Your World, Pepsi
Pepsi is currently the main rival and competitor of Coca Cola. Due to its great popularity, it has different social media accounts all across the globe. Pepsi's website mainly features Facebook and Twitter however they also have official accounts on YouTube, Instagram, Tumblr, and Google+. Let's look through their social media networks then, shall we?

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Pepsi's Facebook has a whopping 34,860,032 likes! As of their content, they update their page few times a month. It depends whether they have an announcement, promoting something, or simply just wants to update their viewers.

Pepsi's latest Facebook post


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Pepsi's Twitter has a huge following of 2.97 million! Guess they are not the rival of Coca-Cola for nothing. Through Twitter, Pepsi posts more often that Facebook. They retweet if there is anything Pepsi related and they post really funny and quirky stuff!

Pepsi's Instagram has an average number of following: 410,000. Their Instagram is very well established as they post equal amount of times as they do on Twitter. Check out Pepsi's Instagram, because all their posts are very creative! Whoever is behind their Instagram is a total genius!

Valentine's Day post!
Pepsi's YouTube is also not their greatest platform. They have 767,144 following on YouTube. However, their YouTube has a great content! Pepsi uploads their commercials, behind the scenes, and even mini-stories! They upload once or twice a week and their views are ranging from 30k views to 2m views! Go check it out. They are hilarious!

It seems that Pepsi is the strongest competitor of Coca-Cola but that doesn't mean they are strong all throughout their social media networks. After all, concentrating on two is great! Overall, Pepsi maintains their main social media and they post great content and they post often. Thanks for reading! Check out my Social Media: Sprite as well if you haven't!

-Dianne

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